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Buy 3 Tires, Get 1 for $1 at the Fall Fresh Start Tire Event

Fresh Start Tire Event

Months of summer heat are hard on tires. Hot pavement speeds up tread wear and stresses sidewalls, and by fall many drivers are running on tires that have seen better days. From October 1 through November 30, 2026, the Certified Service Fall Fresh Start Tire Event at Jessup Auto Plaza Chevrolet lets you buy three select tires and get the fourth for just $1 with installation.

You can also save on the parts that work alongside your tires. Stackable rebates are available on brake pads, rotors, shocks, struts, and tire pressure monitoring system (TPMS) sensors at our Cathedral City service center.

How the Buy 3, Get 1 for $1 Offer Works

It's simple. Buy four eligible tires, have them installed by our Certified Service team, and pay $1 for the fourth tire. The savings are applied instantly on your repair order, so there's no rebate form to mail and no waiting.

The offer covers 11 of the most trusted tire brands:

BFGoodrich, Bridgestone, Continental, Cooper, Firestone, Goodyear, Hankook, Kelly, Michelin, Pirelli, and Uniroyal.

Eligible tires are priced at $450 or less per tire before taxes, so you can save up to $450 on your fourth tire. Premium tires priced above $450 still qualify. You'll pay the difference between $450 and the tire's price on the fourth tire only, and still enjoy the savings. Use our tire finder to see what fits your vehicle, or shop new tires by brand.

Stack Your Savings with Around the Wheel Rebates

While your vehicle is in for new tires, it's the perfect time to take care of brake service, suspension, and TPMS sensors. These rebates stack with each other and with the Buy 3, Get 1 for $1 tire offer, with combined savings of up to $240 in rebates.

Choose from Good, Better, and Best parts options to fit your driving needs:

Part

Good (ACDelco Silver)

Better (ACDelco Gold)

Best (OE/GM Genuine Parts)

Limit

 

Brake Pads

$15 per axle

$20 per axle

$30 per axle

2 axles

Brake Rotors

$15 per axle

$20 per axle

$30 per axle

2 axles

Shocks/Struts

$20 per axle

$30 per axle

$40 per axle

2 axles

TPMS Sensors

N/A

N/A

$10 per tire

4 tires

Maximum rebate of $240 assumes purchase and installation at a participating GM dealership of four OE/GM Genuine Parts TPMS sensors, two sets of OE/GM Genuine Parts brake pads, two sets of OE/GM Genuine Parts brake rotors, and two sets of OE/GM Genuine Parts shocks/struts.

Choose My GM Rewards Points Instead

When you submit your rebate claim, you can choose to receive an equivalent amount in My GM Rewards points instead of a cash rebate. That's 100 points for every rebate dollar, up to 24,000 points total.

How to Claim Your Parts Rebates

After your service visit, go to www.mycertifiedservicerebates.com and fill out the online form, or print it and mail it in. You can also use the Certified Service Parts Lookup Tool on the same site to check your rebate amount using the part numbers on your repair order. Rebate and points claims must be submitted by December 31, 2026.

Why Replace Your Tires This Fall

Your tires are the only part of your vehicle that touches the road. Worn tread makes it harder to stop quickly and grip in the rain, and fall brings more traffic to Highway 111 and the roads around Rancho Mirage as seasonal residents return. A few signs it may be time for new tires:

  • Low tread depth. Try the penny test: place a penny upside down in the tread groove. If you can see all of Lincoln's head, your tread is likely too shallow.

  • Uneven wear. Wear on one edge or in patches can point to alignment or suspension issues.

  • Cracks, bulges, or sidewall damage. These can weaken a tire and should be checked right away.

  • Vibration or noise. A rough or noisy ride can mean tire wear, balance problems, or worn suspension parts.

If you're unsure where your tires stand, our Certified Service technicians will take a close look during your visit and walk you through what they find.

Why Palm Desert Drivers Choose Certified Service at Jessup

When you buy tires at Jessup Auto Plaza Chevrolet, you get more than a great price. Our Certified Service department technicians are trained on your vehicle and know which tires fit it best. We'll mount and balance your new tires, set the pressures to factory specifications, and relearn your TPMS sensors if equipped. We can also inspect the rest of your vehicle so you leave ready for the season ahead. Browse our current service and parts specials to see what else you can save on during your visit.

Frequently Asked Questions

When does the event run?

October 1 through November 30, 2026.

Can I use my My GM Rewards points to pay for my tires?

Yes. You can use your My GM Rewards points toward your tire purchase and still get the fourth tire for $1. Owners who use points to pay for part or all of their repair order are also still eligible for the Around the Wheel rebates.

Can I combine the tire offer with tire manufacturer rebates or a price match?

No. The Buy 3, Get 1 for $1 offer can't be combined with other tire offers, including tire manufacturer rebates or the Tire Price Match Guarantee. The Around the Wheel parts rebates do stack with the tire offer.

My vehicle has different-size front and rear tires. Does it qualify?

Yes. With staggered fitments, one of the higher-priced tires can be the one you get for $1.

I drive a dually. Does the offer still apply?

Yes, but the offer covers one tire for $1.

Is there a limit?

The offer is limited to one per vehicle (VIN).

Schedule Your Tire Service in Cathedral City

Get your tires ready for the busy season before the event ends on November 30. Stop by Jessup Auto Plaza Chevrolet at 68111 E Palm Canyon Dr, Cathedral City, CA 92234, call our service department at 760-904-0531, or schedule your service appointment online.

Offer valid October 1 – November 30, 2026, at participating U.S. GM dealers. Buy 3, Get 1 for $1 offer applies to select BFGoodrich, Bridgestone, Continental, Cooper, Firestone, Goodyear, Hankook, Kelly, Michelin, Pirelli, and Uniroyal tires priced at $450 or less per tire (before taxes) with installation. For tires priced above $450, customer pays the difference on the fourth tire. Customer pay repair orders only. One offer per VIN. Not combinable with other tire offers, including tire manufacturer rebates or the Tire Price Match Guarantee. Around the Wheel rebates require purchase and installation at a participating GM dealership; rebate claims must be submitted by December 31, 2026, at mycertifiedservicerebates.com. See dealer for complete details.


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